Now in its fourth year, Hill Holliday's TVnext℠ Summit explores the future of television with a focus on modern audience behavior, tech advances, programming innovation, and advertising implications.

The Institute of
Contemporary Art

October 20 2014
8:30AM - 5:30PM
Boston, MA.

TICKETS: $75O
TVNEXT@HHCC.COM
#TVNEXT

Featured Sponsors

GOLD

Now in its fourth year, Hill Holliday's TVnext℠ Summit explores the future of television with a focus on modern audience behavior, tech advances, programming innovation, and advertising implications.

The Institute of Contemporary Art

October 20 2014
8:30AM - 5:30PM
Boston, MA

TICKETS: $75O
TVNEXT@HHCC.COM
#TVNEXT

Sponsors

Contact Us for Sponsorship Opportunities

Speakers

Schedule

  1. 8:30 AM

    BREAKFAST/NETWORKING

  2. 9:45 AM

    Welcome

  3. 9:55 AM

    The Day Ahead

  4. 10:00 AM

    The New American Mainstream

  5. 10:25 AM

    Reaching the Multicultural TV Audience

  6. 10:40 AM

    TV With A Bite: The Shark Week Sensation

  7. 11:00 AM

    Data Driven Television Buying

  8. 11:30 AM

    The Future of Programming: Traditional TV Content Goes Digital

    • Ian
      Moffitt

      Senior Director of Programming, Strategy & Acquisition at Yahoo
  9. 11:50 AM

    Understanding your customer: Lessons from Wahlburgers

  10. 12:10 PM

    The #TVnext Backchannel - Part 1

  11. 12:15 PM

    LUNCH/NETWORKING

  12. 1:15 PM

    Frontline and the Emergence of "Generation Like"

  13. 1:40 PM

    The Rise of the Microcelebrity

  14. 2:00 PM

    Millennials: Why They Are How They Are

  15. 2:20 PM

    Beyond “Trending” in Realtime to Building Fandoms

  16. 2:40 PM

    Extending the Story: Linear to Digital and Back

  17. 3:00 PM

    REVOLT TV: Bringing Music Back to Television

  18. 3:20 PM

    The #TVnext Backchannel - Part 2

  19. 3:25 PM

    Hill Holliday's TVnext Hack Competition

  20. 3:55 PM

    Wrap Up

  21. 4:00 PM

    DRINKS/NETWORKING